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SAP C_C4H225_11 SAP Certified Technology Associate - SAP Emarsys Customer Engagement Implementation Exam Practice Test

Demo: 12 questions
Total 1 questions

SAP Certified Technology Associate - SAP Emarsys Customer Engagement Implementation Questions and Answers

Question 1

Which statement correctly describes the data flow of web recommendations?

Options:

A.

Recommendations are requested from SAP Emarsys Customer Engagement servers and are then displayed on the client website.

B.

Recommendations are displayed on SAP Emarsys Customer Engagement servers using a PHP module.

C.

Recommendations are requested from the end user’s email server by the JavaScript API then the returned recommendations are displayed by the same API.

D.

Recommendations are requested from the end user’s browser by the JavaScript API then the returned recommendations are displayed by the same API.

Question 2

You want to exclude domains and email addresses that should not be contacted via email at all. Which option do you need from this list?

Options:

A.

Bounce management

B.

Internal blocklist

C.

Frequency cap

D.

Reply management

Question 3

What do you use to personalize the First Name field with fallback text if the field is empty? Note: There are 2 correct Answer: to this question.

Options:

A.

Emarsys Scripting Language

B.

Link Editor

C.

Personalization token

D.

Manage optional content

Question 4

What does the CRM Ads - Remove from Audience node do in the Automation Center?

Options:

A.

It finishes the program early.

B.

It removes any contacts with invalid email addresses from the program.

C.

It adds contacts to another program.

D.

It removes the contact from the audience so that they don’t see the campaigns.

Question 5

A one-time promotional email campaign is scheduled to be sent for all female contacts in the database. New contacts are added automatically to the contact database and all new registrations should be included in the recipient source of the email. Which recipient source do you use?

Options:

A.

Email Setting > Recipient source > Generated through an event > On Registration

B.

Email Setting > Recipient source > Mobile Engage segment

C.

Email Setting > Recipient source > Web behavior segment

D.

Email Setting > Recipient source > Using a segment

Question 6

You need to update some existing contacts records using the SAP Emarsys Customer Engagement API. What is the correct method to use?

Options:

A.

GET

B.

DELETE

C.

PUT

D.

POST

Question 7

Yesterday, David purchased a very elegant suit from your Web shop, while Andrew bought a simple discounted T-shirt. You’d like to send different messages to them depending on their total purchase amount. What node do you need to use?

Options:

A.

Wait node

B.

Wait for an event node

C.

Decision splitter node

D.

A/B test node

Question 8

You want to import sales data into Smart Insight on a regular basis. What is the recommended frequency?

Options:

A.

Real-time

B.

Weekly

C.

Hourly

D.

Daily

Question 9

How does the IP access control functionality work?

Options:

A.

Users logging in from one of the IP addresses from an allowlist can log in using the registered phone number only. All other IPs are fully restricted.

B.

Users logging in from one of the IP addresses from an allowlist can log in with their user name and password only. All other IPs are fully restricted.

C.

Users logging in from one of the IP addresses from an allowlist can log in using the registered phone number only. All other users will need to confirm their identity via user name, password, and two-step authentication.

D.

Users logging in from one of the IP addresses from an allowlist can log in with their user name and password only. Users logging in from all other IP addresses must confirm their identity via two- step authentication.

Question 10

You want to update your contact database. Which of the following options are recommended when it comes to uniquely identifying contacts? Note: There are 3 correct Answer: to this question.

Options:

A.

Use date of birth.

B.

Use email address.

C.

Use first name and last name.

D.

Use an external ID.

E.

Use an SAP Emarsys Customer Engagement internal ID.

Question 11

In January you will want to target contacts who signed up in store during the festive holidays, so you want to segment by the registration source and the registration date. What field types do you need to create? Note: There are 2 correct Answer: to this question.

Options:

A.

Date

B.

Single choice

C.

URL field

D.

Multi choice

Question 12

A contact no longer wants to receive SMS marketing messages from you, so opts out. What types of messages can you still send? Note: There are 2 correct Answer: to this question.

Options:

A.

Abandoned cart

B.

Order delay notification

C.

Password retrieval message

D.

Membership upgrade

Demo: 12 questions
Total 1 questions