Salesforce Pardot-Consultant today updated questions

Salesforce Certified Pardot Consultant (SP23) Questions and Answers

Question 1

A customer does not feel that campaign influence reporting fully captures their marketing attribution since they do not market only to the contacts related to their opportunity records.

What feature should a consultant recommend to uncover additional marketing attribution?

Options:

Primary - Campaign Source Attribution

B, Einstein Attribution

Account-to-Opportunity Matching

First Touch Model

Question 2

There is limitation of 50 forms and 50 landing pages in Pardot Growth Edition and also you can't create more than one Scoring Category in this edition

Options:

True

False

Question 3

which two considerations should be made when implementing an account-based marketing strategy?

Choose 2 answers

Options:

Account-based marketing completely replaces broad-based marketing.

Account-based marketing is only a good fit for certain industries.

Account-based marketing can be implemented in stages.

Account-based marketing personalizes experiences for prospects.

Question 4

Several of the sales team members at LenoxSoft have shared that their customers are getting autoresponder emails, but they are not receiving other marketing sent emails. After investigating, they found that the leads and contacts in question are opted out.

How should LenoxSoft enable these prospects to get marketing content again?

Options:

Run a permission pass effort to all of the leads and contacts who have opted out.

Enable the prospect resubscribe feature in Pardot to allow prospects to opt back in.

Create an automation rule to clear the opt out field on the leads and contacts.

Question 5

What is the purpose of creating a Tracker subdomain? [Choose one answer]

Options:

To allow emails to be sent from your domain

To host all Pardot landing pages and forms on your website

To give a seamless transition between pages and form that you host and your Pardot hosted assets.

All of the above

Question 6

How should the system administrator configure the account to provide specific users the ability to easily navigate across business units (BUs) to access assets in both regions?

Options:

Create each user in both BUs > Map the same CRM username > Guide those users to find assets by navigating across BUs using the business unit switcher in the Pardot Classic App

Create each user in a single BU > Create an asset with the exact same name in each BU > Ensure the users have access to one of the assets that share names across BUs

Create each user in both BUs > Map the same CRM username > Guide those users to find assets by

navigating across BUs using the business unit switcher in the Pardot Lightning App

Create each user in a single BU > Create a folder with the exact same name > Associate assets that are needed across regions to the folders that share names across BUs

Question 7

Why should a company assign prospects in Pardot via Salesforce active assignment rules instead of using other Pardot assignment actions?

Options:

The ability to allow Salesforce to overwrite an assigned user in Pardot

The ability to use existing complex Salesforce lead routing processes

The ability to assign prospects via automation instead of manually

The ability to assign prospects based on specific criteria being met

Question 8

What type of Pardot field should you sync Salesforce Phone field

Options:

Phone

Text

Number

You can't do this

Question 9

Which standard connectors can be activated in Pardot [Choose two answers]

Options:

Survey Monkey

Youtube

GoToWebinar

Olark

Question 10

LenoxSoft has very specific lead qualification that has to be met before assigning prospects to an inside sales rep: *The prospects must be located in Texas or California *The prospects must submit their Request a demo form. When those two criteria are met they want to automatically assign the prospects to a inside sales rep. State is a required field on the Request a demo form. How would you have LenoxSoft automate the assignment?

Options:

Export the submission report & Import

Run completion Action on form Request a demo with action assign to user

Run completion Action on form Request a demo with action notify Admin

Run an automation rule to assign based on the « Request demo » Submission & prospect status field

Question 11

LenoxSoft offers a range of products and each product has a unique website with a custom domain. They want to build landing pages in Pardot for upcoming webinars that appear to have a webpage URL that appropriately coordinates with the featured product.

What should be done to ensure each landing page URL looks like it is a part of the unique product website?

Options:

Create a page action for each landing page, including an action to automatically change the landing page vanity URL to the appropriate product name.

Create a custom redirect URL using the product name for each landing page and apply the custom redirect URL when building the landing page.

Create multiple tracker domains, one for each product website, and apply the appropriate domain when building the landing pages.

Create one tracking domain from the main LenoxSoft URL, then manually change the URLs when creating the landing page to contain the product name.

Question 12

To adapt to changes in Apple Mail Privacy Policy, what should LenoxSoft consider doing?

Options:

Disable open tracking within account settings.

Only send emails to prospects who do not use Apple Mail.

Enable visitor filters for all customers so opens are not tracked.

A Use the Open Rules Audit to remove opens as criteria in their automations.

Question 13

What is true about scoring? [Choose one answer]

Options:

Pardot comes with a scoring model that cannot be adjusted or changed.

Pardot will automatically assign prospects a score from F- to A+.

Salesforce opportunities can influence a prospect's score.

It is not possible to reset a prospect's score to 0.

Question 14

How many Engagement Programs can run at one time

Options:

Always 100

Pardot Growth Edition: 20 Pardot Plus Edition: 100 Pardot Advanced Edition: 200

Pardot Growth Edition: 100 Pardot Plus Edition: 150 Pardot Advanced Edition: 200

Pardot Growth Edition: 20 Pardot Plus Edition: 50 Pardot Advanced Edition: 100

Question 15

LenoxSoft's web developer told the marketing team that the company website already has a Google Analytics tracking code in place, so the Pardot tracking code is unnecessary.

Which two benefits of installing the Pardot tracking code should be considered?

Choose 2 answers

Options:

Associate visitor activity to a prospect on form submission.

Track the prospect's click path through the website's content.

Capture complete demographic information about an anonymous visitor.

Trigger page actions to occur when a prospect visits a certain URL.

Question 16

It is recommended that Email Preference Center should use more than one page level depth

Options:

True

False

Question 17

"LenoxSoft wants to send an email to existing customers about a new product offering and will be using Handlebars Merge Language (HML) merge fields to personalize the email content. They are concerned some of the recipient prospect records may not have all of the fields populated that will be used to personalize the content.

What two options could be implemented to prevent empty field values from appearing in the email?

Choose 2 answers

Options:

Define default mail merge values for fields

Use HML conditional logic statements

Use HML merge field modifiers

Define page actions to replace field values

Question 18

Is it possible for many users to edit exact same Email Template simultaneously?

Options:

True

False

Question 19

LenoxSoft hosts content in Pardot and makes it available to prospects via a form submission on their website. They have noticed a high number of form submissions, but some email addresses provided appear to be invalid or fake.

Which two strategies for gating content should ensure real prospects are the ones accessing the content?

Choose 2 answers

Options:

Prospects with invalid emails are sent an autoresponder requesting email verification.

Prospects with invalid emails are marked as 'Do Not Email' to avoid future communication.

Using the data format drop-down, set the email validation option at the form level.

Send the content via an autoresponder email with a link to download the content.

Question 20

LenoxSoft mentions that they would like to invest in a content strategy but is afraid they don't have the resources. What do you

advise?

Options:

Start a company blog and promote a few high-quality pieces of content.

Post content from other websites on your own site.

Hire an agency to create content.

Focus on creating as much content as possible.

Question 21

LenoxSoft operates in both North America and Europe and has separate Pardot Business Units (PBUs) for each country within each region. The Chief Marketing Officer who oversees both regions wants to ensure that the assets are as personalized as possible to their respective country.

What could LenoxSoft marketers create for each region to meet this requirement?

Options:

Assets that adhere to GDPR best practices in the European BUs and CAN-SPAM best practices in the

North American BUs.

Multiple tracker domains within each BU that are country specific. Apply country relative tracker

domains to assets delivered in each country.

A tracker domain that is not specific to any given region or country and apply it to the assets used

in both the European and North American BUs.

A tracker domain specific to the European region and an additional tracker domain specific to the North American region.

Question 22

LenoxSoft's IT manager refuses to implement email authentication. The marketing entries so the company can successfully send emails from their Pardot account.

Which two benefits of email authentication should be discussed with the IT manag

Choose 2 answers

Options:

Authentication provides legal protection against email abuse complaints.

Authentication increases deliverability rates of emails sent through Pardot.

Authentication proves Pardot is a legitimate sender of LenoxSoft's emails.

Authentication ensures the company's sending IP will not appear on blocklists.

Question 23

"A user is looking at the Engagement History Custom Lightning Component on a lead or contact record and wants to understand recent activities.

Which two types of activities would display in the lightning component?

Choose 2 answers

Options:

Prospect was deleted by a user

Prospect unsubscribed from an email

Prospect replied to an email

Prospect viewed a landing page

Question 24

It is possible to assign certain Prospect to selected Scoring Category

Options:

True

False

Question 25

With Pardot, what is the recommended way to measure the success of an email campaign?

Options:

Click Through rate

Email Complain Rate

HTML Open Rate

Spam complaints.

Question 26

LenoxSoft wanted to deduct a prospect's score by 100 points if they visited their careers page on the website, what would be the best recommendation to implement?

Options:

Page action

Custom redirect

Completion action

Automation rule

Question 27

LenoxSoft's corporate marketing team wants to ensure their website visitors who originate from Europe are able to opt into having their website activity tracked.

How could this be accomplished?

Options:

Remove tracking code from the website and create new sites for each country.

Create visitor filters for prospects that are known to be located in Europe.

Enable tracking opt-in preferences for visitors from specific countries.

Enable tracking opt-in preferences for all website visitors.

Question 28

Which actions can be achieved with completion actions? [Choose three answers]

Options:

Assign to queue

Notify account owner

Set profile

Increment prospect field value

Question 29

LenoxSoft currently has prospect and customer data located in their current email provider, spreadsheets from events, Salesforce, and LenoxSoft proprietary software. Specifically regarding their current email provider, what do you need to know before importing into Pardot to ensure a high deliverability rate in their initial Pardot email sends. Choose 2 answers:

Options:

Identify the currently mailable and unmailable prospects in their current email provider.

How many emails a month were sent from the current email provider

The date LenoxSoft last compared data between the email provider and Salesforce.

When was the last time a prospect was emailed in their current email provider.

Question 30

There is Custom Field Type in Pardot called CRM User

Options:

True

False

Question 31

What is true about A/B testing? [Choose two answers]

Options:

You can disable A/B testing before and after email sent.

You can only do A/B testing on list emails.

When you turn off A/B testing you will have to choose which version to keep.

It is recommended to test at least 5 different elements in your A/B tests.

Question 32

Administrators can reset passwords for users

Options:

True

False

Question 33

LenoxSoft has an event coming up and wants to have a landing page to collect registrations. They want to create the page using a drag-and-drop experience and don't want to use any HTML or CSS.

How should a consultant recommend setting this up?

Options:

Create a custom layout template in Pardot that contains form elements. Create a landing page using that template.

Create a landing page using the enhanced landing page experience. Use the Pardot Form component to add a Pardot form to track submissions.

Create a landing page using the enhanced landing page experience. Use the HTML component to iframe in a Pardot form to track submissions.

Create both a landing page and form using the enhanced landing page experience.

Question 34

What is true about page actions? [Choose three answers]

Options:

You can define a page to be a priority page to highlight the activity to Sales reps and other users.

It is possible to use URL wildcard by adding * to the end of the URL.

You cannot use auto responder emails with page actions.

You cannot set the prospect's source campaign with page actions.

Question 35

There are a number of unassigned prospects in the Lenoxsoft database that have not been active in more than 60 days. An automation rule is set to assign prospects once they reach a score of 100. What automatic workflow can be created to prevent them from getting assigned?

Options:

Create a dynamic list based on the prospects time to adjust their score to 0 if they haven't been active in 60 days.

Create a segmentation rule based on the prospects time to adjust their score to 0 if they haven't been active in 60 days.

Create an automation rule based on the prospects time to adjust their score to 0 if they haven't been active in 60 days

Create a completion action based on the prospects time to adjust their score to 0 if they haven't been active in 60 days.

Question 36

LenoxSoft's marketing manager needs to determine the number of submissions that have come through a form on a Pardot landing page. Which two places could this information be found?

Choose 2 answers

Options:

The sum of total conversions from the form and landing page reports.

The Engagement Dashboard in B2B Marketing Analytics.

The total submissions reflected on the landing page report in Pardot.

The total submissions reflected on the form report in Pardot.

Question 37

You decide to build an automation rule to automatically allow prospects to match the "Title" criteria in your grade profile. You need to capture all prospects with any form of Vice President in their job title but want to exclude ones who are currently on any of your suppression lists. Which of the following sets of rule criteria will accomplish this?

Options:

Match ALL overall logic: Prospect List > Isn't > suppression List A; B; C; D Prospect default field > Title > contains > Vice President; VP

Match ALL overall logic: Prospect List > Isn't > Suppression List A; B; C; D Prospect default field > Title > IS >Vice President

Match ANY overall logic: Rule Group1: Match All Prospect List > Isn't > Suppression List A; B; C; D Rule Group2: Match All Prospect default field > Title > contains > Vice President; VP

Match ANY overall logic: Prospect List > Isn't > Suppression List A; B; C; D Prospect default field > Title > contains >Vice President; VP

Question 38

Viewing a pricing page is considered a valuable buying signal. LenoxSoft would like to be able to report on and segment

prospects who have visited the pricing page. Which automation tool would best achieve this?

Options:

Create a form with a Completion Action to send a pricing sheet.

Create a Dynamic List based on page view to segment automatically

Create a special campaign to track pricing page views.

Create a Page Action set to Tag prospects as having viewed it and add them to a list.

Question 39

Which are true about Salesforce Engage

Options:

Before you can set up Salesforce Engage, you must have a verified Salesforce-Pardot connector

Salesforce Engage is not supported for Salesforce sandbox accounts

Salesforce Engage is an app mainly for Sales to stay up to date with Prospect actions

You can download Salesforce Engage App on your desktop or phone (Mac,Windows)

You can use Salesforce Engage with Gmail by downloading an extension

Question 40

What are available Data Formats in Pardot Form Fields

Options:

Text

Number

Phone

Email with valid mail server

Email not from ISPs and free email providers

Date

Question 41

LenoxSoft has a requirement to provide visitors to their website a consistent transition between their own hosted, branded web assets and LenoxSoft Pardot forms and assets.

What should be implemented to meet this requirement?

Options:

IP allowlist

Tracker domain

Custom redirects

Page actions

Question 42

Which one is Pardot Event Connector

Options:

Eventbrite

Eventor

EventMe

TheEvents

Question 43

There is Custom Field Type in Pardot called Date

Options:

True

False

Question 44

LenoxSoft's ideal buyer is a C-level executive with an employee base over 500. Their department should either be technology or finance. C-level is the best fit but managers should also be included as they may make purchasing decisions. Which is the correct profile criteria for grading used to give the ideal buyer an "A" grade.

Options:

Job title - C-level 3/3 Job title - Manager 3/3 Size 3/3 Dept 3/3

Job title - C-level 3/3 Job title - Manager 3/3 Size 2/3 Dept 3/3

Job title - C-level 3/3 Job title - Manager 3/3 Size 3/3 Dept 2/3

Job title - C-level 3/3 Job title - Manager 2/3 Size 3/3 Dept 3/3

Question 45

LenoxSoft's Salesforce org uses various record types for their business units. LenoxSoft wants all new data collected in Pardot to quickly be created in Salesforce with a single, specific record type. Which set of actions would ensure this behavior?

Options:

Automatically assign all prospects in Pardot and review the Salesforce Connector user's permissions.

Create an Engagement Program in Pardot and verify the Salesforce connector.

Manually assign all prospects in Pardot and verify the Salesforce connector

Regularly export data from Pardot and data load file into Salesforce

Question 46

Which two actions could a user take when importing prospects into Pardot?

Choose 2 answers

Options:

Assign prospects to an existing user

Create new custom fields and populate field values

Permanently delete prospects

Undelete matching prospects from the Recycle Bin

Question 47

A marketing team is rolling out several pieces of content that will qualify leads as sales-ready and then gated behind Pardot forms. They want to be able to filter tables in Pardot by a prospect's interaction with each piece of content.

What strategy would allow the team to do this?

Options:

Build dynamic lists respectively based off of those form submissions.

Add a form completion action to add prospects to the right Salesforce campaign.

Track downloads in the form reports and build different lists for all submissions.

Add a form completion action to apply a tag with the name of the piece of content.

Question 48

LenoxSoft wants to notify the US East region and the US West region of the companies visiting the LenoxSoft website each day, whether or not a person has ever been identified by an email address.

How should this be set up?

Options:

Configure Users > Send daily visitor activity emails by state

Configure Users > Send daily prospect activity emails by owner

Configure Users > Send Salesforce Engage report emails by team

Configure Users > Send starred prospect activity alerts by owner

Question 49

What is required when sending a Pardot email from an assigned user?

Options:

There must also be a general or specific user as a sender.

The assigned user must be connected through user sync.

The email must also contain assigned user merge fields.

All prospects on the recipient list must be assigned to a user.

Question 50

"What record page layouts can the Send Engage Email button be added to?

Options:

Opportunity

Case

Contract

User

Question 51

Which objects are synched between Pardot and Salesforce? [Choose two answers]

Options:

Account

Opportunity

Case

Order

Question 52

You have several white papers on your website, but you want to start gateing those and gather more and more details about prospects as they download the white papers. What is the best way to achieve this?

Options:

Create a form and enable progressive profiling

Create a form handler and enable progressive profiling

Create a form handler for each white paper

Create a form per white paper and enable progressive profiling

Question 53

LenoxSoft has a Product Interest form where prospects can select a field value for which product lines they are interested in. The company wants that form field to automatically add prospects to a list for the product line they are interested in. If they select "Product Line A," it will add them to the "Product Line A" list. If the prospect field value doesn't contain "Product Line A," they would also like them to be removed from the list.

Which automation tool in Pardot should be used?

Options:

Dynamic list

Completion action

Automation rule

Segmentation rule

Question 54

Lenoxsoft is transitioning from their current marketing automation platform to Pardot. They have a landing page that they wish to migrate over to Pardot and need to understand what steps are involved in order to maintain the page's existing look and feel. What are the necessary first steps to migrate this landing page over to Pardot while maintaining the page's existing look and feel?

Options:

Import the HTML file into Pardot and apply it to the layout template

Create a Pardot landing page and import HTML from the landing page HTML

Create layout template and import HTML from the landing page URL

Import the HTML file into Pardot and apply it to the landing page

Question 55

LenoxSoft has a large database of leads and contacts in Salesforce. These leads and contacts contain information stored in custom fields. They have not imported these leads or contacts into Pardot or set up any custom fields in Pardot.

What should their first step in Pardot?

Options:

Import .CSV file containing custom field data into Pardot.

Manually create and map custom fields in Pardot.

Import leads and contacts from Salesforce into Pardot.

Enable custom field creation via the Salesforce Connector.

Question 56

When warming a dedicated IP, what would support good delivery rates with initial email sends and build the IP's sending reputation?

Options:

Segment internal employees with high scores for initial email sends.

Segment prospects with free email service providers for initial email sends.

Segment the best and most active contacts for initial email sends.

Segment cold prospects with a low score to reengage for initial email sends.

Question 57

Select available Social Posting Connectors

Options:

Facebook

Twitter

Linkedln

Zone

Instagram

Tumblr

Question 58

LenoxSoft utilizes Pardot Business Units. A marketing associate is no longer able to find a set of leads in their business unit (BU) and noticed they now appear in another BU.

Which two reasons could explain why this happened?

Choose 2 answers

Options:

The leads have been reassigned to a user who does not exist in that BU.

The field value the Marketing Data Sharing rule criteria is defined by has been updated on the lead records.

The Marketing Data Sharing rule has changed and the leads no longer match the criteria.

The prospects submitted a form that updated the field controlling the Marketing Data Sharing rule for leads.

Question 59

LenoxSoft has found that the conversion rates on their paid search ads that direct to the home page on the LenoxSoft website are surprisingly low.

What should be recommended to increase the conversion rates on the paid search ads?

Options:

Develop custom redirects in Pardot to use on the paid search ads.

Create new content for the paid search ads that direct to the home page.

Place additional navigation on the LenoxSoft home page.

Direct traffic from the ad to a Pardot landing page instead of the home page.

Question 60

What is true about Pardot tracking? [Choose two answers]

Options:

The code is generated from a Salesforce campaign

Visitor filters can be added to Pardot to restrict tracking (clicks, visits, email notifications etc) from certain IP addresses

Cookies will always expire after 10 years

Visitors and prospects that have "do not track" settings enabled on their browser will not have their activities tracked while on your site.

Question 61

During the kickoff call, the LenoxSoft Marketing Manager expressed an immediate need to re-engage with older leads that went cold. Given this requirement, which Pardot features are the minimum requirement for a successful Engagement Program?

Options:

Email Authentication > Salesforce Connector > Email templates > Users > Engagement program

CNAME > Salesforce connector > Email Templates > Lists > Engagement program

CNAME > Email Authentication > Email templates > Lists > Engagement program

Tracking Code > CNAME > Email Templates > Dynamic Lists > Engagement program

Question 62

LenoxSoft has purchased a list of prospects and wants to send emails to those prospects in Pardot immediately. What is the correct way to handle this?

Options:

Recommend that it is okay to send to purchased lists in Pardot.

Have LenoxSoft split their purchased list into multiple sends so as to not affect the IP's reputation.

Run a permissions pass on the purchased lists to get permission quickly before sending them a marketing email.

Recommend that they must receive explicit permission from those prospects on the purchased list before they can upload that prospect list into Pardot.

Question 63

"The LenoxSoft sales leadership has just implemented queues in Salesforce and wants to make sure their new leads coming from marketing nurtures are allocated fairly.

What should the Pardot administrator do to make sure new leads from nurture programs are properly routed in Salesforce?

Options:

Configure users > set up a round robin > have nurture programs assign prospects to the round robin

Configure users > set up a user group > have nurture programs assign prospects to the user group

Configure users > set up a queue > have nurture programs assign prospects to the queue

Configure users > set up a custom role > have nurture programs assign prospects to users with the custom role

Question 64

What is true about the Salesforce connector [Choose two answers]

Options:

When connecting Pardot and Salesforce you only need to follow a connection wizard in Pardot.

You can connect Pardot to a Salesforce sandbox or production environment

Only lead, contacts and accounts are synchronized from Salesforce to Pardot

Email is the unique identifier unless "allow multiple Prospects with same email address" is enabled.

Question 65

Do hard bounces need to be removed from lists

Options:

True

False

Question 66

What is true about completion actions? [Choose two answers]

Options:

Completion actions are retroactive and will apply to activities done before and after you apply them

Completion actions only execute for prospects. They will not affect visitors.

Completion actions can be criteria based.

Completion actions will not execute for image files.

Question 67

Which two features would indicate LenoxSoft's Pardot instance has been authenticated and is ready to send emails?

Choose 2 answers

Options:

A green check mark next to the domain key policy

A green check mark next to the FBS registration ID

A green check mark next to the Salesforce Connected user

A green check mark next to the domain SPF record

Question 68

LenoxSoft wants to optimize asset usage while discovering new audiences. What tool should they use?

Options:

Einstein Lead Score

Einstein Campaign Insights

Pardot Business Units

Einstein Behavior Scoring

Question 69

How many scheduled Engagement Programs is it possible to have

Options:

Question 70

Options:

Repeat Rule

Automation Criteria

Repeat Settings

Loop Settings

Question 71

LenoxSoft is requesting a nurture campaign for cold leads. Anyone who clicks on the CTA they want to create a call campaign and anyone who doesn't click on the CTA they want them to eventually be deleted (sent to recycle bin). What objects in Pardot & SFDC would you use?

Options:

Pardot Engagement Program

Salesforce Queue

Pardot Automation Rule

Pardot Static List

Pardot Marketing Campaign

Question 72

Choose required fields while creating a Prospect

Options:

Company

CD Campaign

Profile

Score

Grade

Assign To

Question 73

An Administrator imported a list of trade show attendees and added them all to the same Pardot campaign. A few months later, the Administrator wants to pull a one-time list of all of these attendees. How should this be accomplished?

Options:

Run a segmentation rule based on the Pardot campaign

Run an automation rule based on the Pardot campaign

Look for the original list based on the Pardot campaign

Run a dynamic list based on the Pardot campaign

Question 74

You want to assign prospects to a specific sales user when that prospect submits a form and is from region EMEA. What tool do you need to use? [Choose one answer]

Options:

Segmentation Rule

Completion Action

Dynamic List

Automation Rule

Question 75

A marketing user wants to create a newsletter list where prospects will be automatically added based on a specific set of criteria. However, they also want to make sure sales users can manually add their prospects to the list even if they don't match the criteria.

Which automation tool should be used?

Options:

Completion action

Dynamic list

Segmentation rule

Automation rule

Question 76

LenoxSoft wants to evenly assign prospects to their Sales team that meets either set of qualification criteria: Qualified & Semi-Engaged Grade is greater than B+ and score is greater than 50. Mostly Qualified & Engaged Grade is greater than C+ and score is greater than 150. What ways would you recommend in this scenario?

Options:

Rules -Rule Group - Match all: Prospect Grade great than B+ Prospect Score is greater than 50 -Rule Group - Match All: Prospect Grade Greater than C+ Prospect Score is greater than 150 -Actions Assign prospect to user in group: Sales Round Robin

Rules -Rule Group - Match any: Prospect Grade great than B+ Prospect Score is greater than 50 -Rule Group - Match any: Prospect Grade Greater than C+ Prospect Score is greater than 150 -Actions Assign prospect to user in group: Sales Round Robin

Rules -Rule Group - Match all: Prospect Grade great less than A+ Prospect Score is greater than 50 -Rule Group - Match All: Prospect Grade Greater than D+ Prospect Score is greater than 150 -Actions Assign prospect to user in group: Sales Round Robin

Question 77

"How could the prospect field ‘Pardot Hard Bounce’ be updated so a prospect becomes mailable?

Options:

Update the “Opt Out” field on the prospect record

Remove the value in the ‘Pardot Hard Bounce’ field

Change the email address to a valid email address

Clear the “Do Not Email” field on the prospect record

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