Given the webinar program statuses below, which of the statements is true?
What is the reporting impact of selecting an acquisition program when importing a list?
A Marketo administrator wants to test the inclusion of the word “budget” in an email’s subject line within an email send program.
Which two settings must be configured for this test? (Choose two.)
The email marketing manager wants to reset the score for all leads who have been unengaged.
Which value in the CHANGE SCORE Flow Step will reset the leads’ score?
A company has never done lead scoring before and wants to build a scoring model.
Match each stakeholder to the most appropriate type of insight the stakeholder can provide during model development.
Answer options may be used more than once or not at all.
Given the following message to the sales team:
“John Smith filled out form “Chicago Tradeshow” on October 11, 2013”
Which three types of tokens are most efficient to create this message on an alert? (Choose three.)
Which step is necessary to add a custom column to a lead report?
By using tokens in an email, a marketer wants to make an email more relevant to a list of 253 recipients from different organizations.
What is an incorrect use of tokens in this situation?
A marketer ran a program and did not assign a program status with success. The marketer now wants to run a program performance report to find the cost per success for the program.
What will occur?
In the Smart List for a Smart Campaign, there are two triggers and one filter, and the rule logic is set to ALL:
Which logic will apply for a lead to qualify for this Smart Campaign?
Which field should a marketer use to pause emailing to a lead?
