Cisco 820-605 Cisco Customer Success Manager Exam Practice Test

To gain commitment for additional use cases, it is effective to identify target outcomes that address known challenges and demonstrate how new use cases can help achieve them. Additionally, conducting a discovery session to uncover additional pain points can reveal opportunities for further use cases

 The best method to measure customer consumption of technology is through telemetry and analytics. Telemetry involves the automatic recording and transmission of data from remote or inaccessible sources to an IT system in a different location for monitoring and analysis. Analytics is the systematic computational analysis of data or statistics. Together,they provide a comprehensive view of how customers are using technology

An adoption campaign should focus on exploring additional use cases to achieve business outcomes. By identifying new ways the solution can be used, the campaign can highlight the versatility and added value of the product, leading to opportunities for expansion9.

The objective of a Customer Success Manager is to solve customer problems to attain business outcomes. This involves understanding the customer’s business goals and ensuring that the solutions provided are effectively addressing their needs. 

 The primary source of information about a customer’s current adoption barriers should be the customer’s strategic goals. Understanding these goals helps identify where the solution may not be meeting the customer’s needs, which can lead to adoption barriers

Payroll is considered an operating expense (OPEX) because it is a cost incurred in the normal course of business operations. Operating expenses include day-to-day costs such as rent, equipment, marketing, payroll, insurance, and funds allocated for research and development

The Success Plan is typically updated for the first time during the Onboard stage of the Customer Lifecycle. This is when the initial engagement with the customer begins, and the groundwork for the customer’s success with the product or service is laid out. 

When a customer reaches the Use Stage for Network Provisioning and Operations in the Data Center Network solution domain, the recommended action is to understand the architecture of the purchased solution. This understanding is crucial as it allows the customer to fully utilize the features and capabilities of the solution, ensuring they can optimize their network operations effectively. It also enables them to identify areas where they can improve efficiency and performance, which is essential for achieving the desired outcomes from their investment in the technology.

References:

•Cisco’s official page on Customer Success Manager certification1.

•Lifecycle Advantage blog by Cisco, highlighting the importance of overcoming adoption barriers and helping customers progress through the lifecycle journey2.

•CSM Exam Overview on Cisco Learning Network, which outlines the knowledge and skills tested in the exam

When a customer has technical questions at an onsite Quarterly Review meeting, the appropriate action for a Customer Success Manager (CSM) is to identify potential adoption challenges related to the technical questions and schedule a meeting to address these questions. This approach ensures that the customer’s concerns are acknowledged and that a dedicated session is arranged to provide thorough answers and solutions. It also allows the CSM to prepare adequately and involve the necessary technical resources to address the customer’s needs effectively.

After an onboarding session, the next step for a Customer Success Manager is to document the session, including stakeholder interests and metrics, for leadership. This ensures that there is a record of what was discussed and agreed upon, which can be referenced in future interactions and strategy planning. 

 Adoption campaigns typically include actions such as messaging users about best practices for their solutions to encourage proper and effective use, and informing stakeholders about new features that could enhance their solution’s value. References: Cisco Customer Success Manager documentation and best practices in adoption campaigns emphasize the importance of educating users and stakeholders to drive solution adoption and utilization.

 A success plan includes customer business outcomes. These are the goals that the customer aims to achieve with the product or service, and the success plan is designed to outline the steps and strategies to reach these outcomes.

Risk management is critical to reducing exposure to security events. It involves identifying, assessing, and controlling threats to an organization’s capital and earnings. Effective risk management ensures that the company can navigate security challenges successfully. References: Cisco Customer Success Manager documentation1.

The correct answer is C, which highlights the shift towards subscription models in IT and the role of the Customer Success Manager (CSM) in ensuring customers achieve their business outcomes and realize value from their subscriptions. This trend is a key driver for companies to invest in Customer Success practices and roles, as the ongoing satisfaction and perceived value are critical in a subscription economy where customers have the flexibility to cancel services that do not meet their expectations

The best course of action to prepare for the first customer introduction meeting is to build an understanding of the customer’s business, market trends, and priorities. This knowledge will enable the Customer Success Manager to have a meaningful conversation with the customer, aligning the discussion with the customer’s strategic goals and industry context.

 The best reason for documenting your customer’s success is to provide awareness of the value achieved by the customer’s purchased solution. This documentation helps demonstrate the impact of the solution on the customer’s business. 

Components of Key Performance Indicators that contribute to customer value achievement includethe quality of service performance data, which reflects the reliability and effectiveness of the service, and the speed to resolution of service requests, which impacts customer satisfaction and trust in the service provider. Both are critical for demonstrating the value delivered to the customer. References: Best practices in customer success management emphasize the importance of service quality and efficient resolution of issues as key drivers of customer value and satisfaction.

When communicating with executives, it’s critical to focus on the value achieved by the solution and how it aligns with executive priorities. Executives are interested in how the solution contributes to the company’s strategic goals and overall success. References: Executive communication guidelines that prioritize value demonstration and alignment with leadership objectives.

The first action the Customer Success Manager should take is to check the account health report and review the expected outcomes in the success plan. This will provide insights into where the customer’s expectations may not be met. Following this, setting up an internal meeting with the account team to discuss next steps is crucial for developing a strategy to address the customer’s concerns.

Opportunities that can lead to customers becoming advocates include moments of success when the customer acknowledges progress and continuing results based on unexpected value. These instances demonstrate the tangible benefits of the solution and can inspire customers to share their positive experiences with others, leading to advocacy.

The Customer Success Manager should investigate why the customer has not fully enabled one of the solutions and work with the sales and renewals teams to address the issue. This proactive approach can help uncover any barriers to full adoption and ensure that the customer sees the full value of the solution before the renewal deadline

The sources used to identify customer barriers include consumption data, customer budgeting process, and customer sentiment. These sources provide insights into how customers are using the product or service, their budgetary constraints, and their feelings towards the product or service. This information is critical for identifying any obstacles that might prevent customers from fully utilizing and gaining value from their purchases. By analyzing these aspects, Customer Success Managers can develop strategies to overcome these barriers and ensure customers are achieving their desired outcomes.

References:

•Cisco’s official page on Customer Success Manager certification1.

•Cisco Customer Success Manager v2 exam topics, which outline the knowledge and skills tested in the exam2.

•Test Prep Training on 820-605 CSM – Customer Success Manager3.

To improve the health index of Company A, the Customer Success Manager should focus on the areas where the scores are low. Given that Company A has a low Utilization Score, providing recommendations for training could help increase product usage. Additionally,suggesting new features that align with the company’s needs, based on data analysis, could enhance the perceived value of the product and improve the Health Index. References: Cisco Customer Success Manager documentation and best practices recommend focusing on training and feature adoption as key strategies for improving customer health scores and overall satisfaction.

The term for the gap between the features and functions that customers purchase and the features and functions that they use is consumption gap. This gap can indicate areas where customers may need additional support or training to fully utilize their purchase. 

 A high touch customer success experience is characterized by personalized and customized support, often involving regular one-on-one meetings with a dedicated customer success manager12. This model focuses on providing elite customers with a tailored experience that addresses their specific needs and challenges, ensuring they receive the highest level of service.

 The Customer Success Manager identifies the solution purchased during the Purchase stage of the lifecycle. This is when the transaction is completed, and the details of the purchase are finalized, including the specific solutions that the customer has bought. References: The lifecycle stages of customer engagement typically include the Purchase stage as a key phase where the details of the transaction are recorded and acknowledged.

The goal of the Quarterly Success Review is to align priorities and outcomes while celebrating accomplishments. This review serves as a strategic session that ensures both the customer and the organization are on the same page regarding business objectives and the progress towards achieving them. It’s also an opportunity to acknowledge and celebrate the milestones and successes along the way, reinforcing the partnership and the value derived from the services or products provided.

References:

Cisco’s official page on Customer Success Manager certification2.

•Skilljar blog on scaling Customer Success with Quarterly Business Reviews3.

 The metric used to determine how much should be spent to acquire a customer is the Lifetime Value (LTV). LTV helps businesses understand the long-term value of a customer, which is crucial for determining the investment in customer acquisition. 

 The stakeholder responsible for ensuring that the customer realizes value from solutions coming up for renewal is the Customer Success Manager. Their role is to work closely with the customer to ensure they are achieving their desired outcomes with the solution and to address any concerns that may affect the renewal decision.

The next logical step to focus on for the customer’s lifecycle journey, after finalizing all solution planning and before deployment, is the customer’s stakeholders and their business outcomes. Understanding the stakeholders’ expectations and desired outcomes will guide the deployment process and ensure that it aligns with the customer’s strategic objectives.

 To resolve a customer’s skill gap for a new product, a CSM should deliver the skills required by role with associated training for the product. This approach ensures that the customer’s team is equipped with the necessary knowledge and skills to effectively use the new product, leading to better adoption and utilization2.

After learning that the customer’s team is evaluating a competitive solution, the Customer Success Manager should host a discovery session with stakeholders to understand their challenges and desired outcomes. This can help address any gaps in the current solution and prevent the customer from switching to a competitor. References: Customer Success strategies recommend engaging with customers to understand their needs and address any dissatisfaction proactively to prevent churn.

The two adoption barriers that must be investigated are business misalignment and lack of communication. Business misalignment occurs when the new solution does not align with the current business processes or goals. Lack of communication refers to the failure to inform or involve end-users in the decision-making process, leading to resistance or non-use of the new software34.

Operating expenses (OpEx) are the costs for the day-to-day operation of a business, such as rent, utilities, and payroll. Capital expenses (CapEx), on the other hand, are investments in assets that will benefit the business over a longer period, such as equipment or property2.

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To increase market share and protect the brand’s reputation, risk management and credibility are essential. Risk management helps in mitigating potential threats that can affect market share, while credibility establishes trust with customers and stakeholders, which is vital for brand reputation. References: Cisco Customer Success Manager documentation1.

Driving full adoption of the company’s technology across all supported solutions ensures that customers are utilizing the product to its fullest extent, which is critical for demonstrating value and fostering long-term customer relationships.

 The type of analytics that has telemetry showing the customer’s use of the software and defines what has happened to date is descriptive analytics. Descriptive analytics focuses on summarizing past events and behaviors, providing a historical view of usage and interactions

Improving operational expenditure and reducing the CO2 footprint are directly related to sustainability and cost efficiency. Sustainability focuses on long-term environmental impact, while cost efficiency relates to reducing expenses, both of which are critical to the company’s success in this context. References: Sustainability and cost management literature that aligns with organizational goals for reducing operational costs and environmental impact.

A lagging indicator is a metric that reflects the success or failure after an event has occurred. In the context of customer success, an increase in the net promoter score (NPS) is a lagging indicator because it measures customer sentiment after they have experienced the product or service. 

A lack of skilled resources would typically be identified as a barrier in the early-stage adoption of a lifecycle. This is when the initial implementation and user training occur, and the need for skilled resources is critical to ensure successful adoption

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A Customer Success Manager (CSM) identifies the products and solutions purchased by a customer by baselining them with the account team. This involves reviewing the account history, understanding the customer’s current product usage, and aligning with the sales and account team to ensure a comprehensive understanding of the customer’s portfolio1.

The goal of the Quarterly Success Review is the alignment of priorities and outcomes while celebrating accomplishments. This regular review is a strategic meeting that allows both the customer and the organization to ensure that they are aligned in terms of business priorities and desired outcomes. It’s also an opportunity to recognize and celebrate the successes and milestones achieved, which can be motivating and reinforce the value of the investment in the solutions provided.

References:

•Cisco’s official page on Customer Success Manager certification2.

•Skilljar blog on scaling Customer Success with Quarterly Business Reviews3.

Two barriers to adoption within an organization are inadequate knowledge and skills, and organizational silos. Inadequate knowledge and skills refer to the lack of necessary training or expertise among employees to effectively use a new solution. Organizational silos occur when different departments or groups within an organization do not share information or collaborate effectively, which can hinder the adoption of new solutions across the organization

To ensure successful adoption of new technology, it is crucial to assess end-user readiness, identify any skill gaps, and provide targeted training. This ensures that all users are equipped to utilize the new technology effectively. References: Adoption frameworks within Cisco Customer Success Manager documentation that recommend assessing end-user capabilities and providing training to bridge any gaps.