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Adobe AD5-E809 Adobe Target Business Practitioner Renewal Exam Practice Test

Demo: 6 questions
Total 45 questions

Adobe Target Business Practitioner Renewal Questions and Answers

Question 1

Match the variable to the effect.

Options:

Question 2

Which two options describe the purpose of any secondary success metric? (Choose two.)

Options:

A.

Give additional understanding to interpret gains/losses of primary success metric.

B.

These metrics are only used to measure time on site and primary metrics.

C.

These metrics are only used to evaluate which audiences best respond to experiences.

D.

Ensure that primary success metric gain is not at the cost of secondary metrics.

Question 3

A company has been using Adobe Anal/tics for thtee years to monitor website Key Performance Indicators (KPI) and is now considering using Adobe Target to report on activities.

In which two cases should an Adobe Target Business Practitioner suggest utilizing Adobe Analytics as the reporting source for Target activities? (Choose two.)

Options:

A.

If the existing Adobe Analytics implementation already collects all the required data

B.

When it is mandatory to have a single source of data

C.

If the main requirement is to be able to collect data in real-time

D.

If an Adobe Target "clicked an element" success metric is required

Question 4

What is one characteristic of strong success metrics?

Options:

A.

They must represent the very next step in the conversion funnel so that we can confidently trace cause to effect.

B.

They must be relevant to many use cases across the optimization program.

C.

They must take into account the specific business objectives of each test.

Question 5

A restaurant chain that Has been running a Recommendation activity to promote sides and add-ons decides to run the same activity on its native mobile app only.

Which experience composer should an Adobe Target Business Practitioner use to accomplish the task?

Options:

A.

The visual Experience Composer

B.

The Form-based Experience Composer

C.

The SPA Visual Experience Composer

Question 6

An A/B test was conducted to test different variations of copy on the homepage. During the analysis of the results, it was identified that different copy resonated better with different audiences.

Which activity type should an Adobe Target Business Practitioner recommend using to ensure that the most effective copy is displayed to the right audience?

Options:

A.

Multivariate Test

B.

Recommendations

C.

Experience Targeting

Demo: 6 questions
Total 45 questions